Category Archives: Marketing & Finding Deals

Ep. 143 Kris Chana: Multifamily Investing with a Twist – The Untapped Potential of Assisted Living Facilities

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assisted living facilitiesWhat do you think of when you hear the term “assisted living facility”? Most of you are probably picturing nursing homes, with orderlies and nurses and fully-equipped medical wards… probably something that most real estate investors would consider too much to take on.

However, assisted living facilities and senior care complexes tend to get a bad rap, especially considering the incredible investment potential they hold. Instead of thinking about assisted living facilities as old-folks’ homes or nursing homes, investors should look at these facilities as what they really are: multifamily investment opportunities.

Kris Chana is a an assisted living facility investor who brings a unique look at how multifamily investing strategies can be applied to this often over-looked asset class. Kris, along with his wife, Chelsea Chana, are the owners and operators of Chelsea Place Senior Care in Charlotte County, FL, Kris understands the potential for returns on senior care facilities. In addition to a full-time assisted living facility, Kris and Chelsea also own and operate a senior daycare facility. They are pioneers in applying traditional, multifamily investing concepts to senior living and this episode, Kris will be sharing their story along with tips on how investors can get involved in this unique and largely untapped asset class.

Find out about the untapped investment potential for Assisted Living Facilities!

  • Not just an asset class for institutional investors
    • Roughly 70% of ALFs are individually owned and operated
  • Not nursing homes
    • Does not require major medical component
    • ALFs are largely private-pay
    • More hospitality-driven than medically-driven
  • Multifamily… with additional services
  • Large demand for assisted living facilities through incoming baby-boomer generation

Strong ALF Markets in Florida

  • Sarasota County

Contact Kris

By email: kris@chelseaplaceliving.com

Phone: (941) 883-6600

Web: https://chelseaplacecare.com/

 

Ep. 142 Beth Azor: 5 Creative Strategies for Filling Retail Centers

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We’ve all heard talk and seen the headlines that the retail apocalypse is upon us. Listening to the news, it sounds like brick-and-mortar retail centers are going the way of the dinosaurs. However, that’s really not the case. While retail is definitely in the midst of significant change, it’s certainly not on the verge of collapse. As our guest this episode says:

“Retail isn’t dead, bad retail is dead”

filling retail centersBeth Azor is a commercial real estate broker and owner of Azor Advisory Services. She’s also a seasoned real estate investor focusing on retail properties. Joining Terra Nova in 1986, Beth got her start in real estate assisting with commercial leasing. She handled mainly office leasing but was also involved with retail leasing, which is where her love for that asset class formed. Eventually, she worked her way up to President at Terra Nova, but left to spend time with her family and to focus on her own real estate investing goals.

She now owns five retail centers and an office building that she plans to convert to retail. Beth doesn’t worry too much about the doom-and-gloom talk concerning retail investing, despite the worries of some, Beth sees a sunny future for retail. She has developed creative strategies for both finding and filling retail centers that offer strong returns.

5 Creative Strategies for Filling Retail Centers

  • Feet-on-the-street canvasing and property searches

    • Make physical visits to properties; open a dialogue with retail owners
  • The power of social media
    • “Networking on steroids”
  • Dedicated involvement with local Chamber of Commerce
    • Build trust among chamber members
  • Visiting corporate offices
    • In-person visits can go a lot further than a phone call
  • Small group broker networking
    • Connect with small groups of brokers; find similar interests

Connect with Beth

Ep. 139 Tyler Sheff: Buying Notes Can Be a Sustainable Real Estate Investing Alternative!

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buying notesThe real estate market is reaching a peak in its cycle. Investors are seeing a tightening market in many major asset classes, especially in residential and commercial multifamily markets. You may be wondering how you can find deals offering great value for your investment; it may be time to start thinking outside the box.

Did you know that buying notes can be a great alternative real estate investment strategy? Instead of buying a property, you buy and hold the debt on the property. With proper understanding of buying notes, this method can be a great alternative real estate investment strategy and maximize your cash flow.

Here to talk with us about note-buying is investor and educator, Tyler Sheff. We’re very excited to have Tyler on the show. A seasoned real estate investor as well as a licensed residential Realtor, Tyler is also the creator and host of The Cash Flow Guys podcast.

This episode, Tyler will share his transition from house-flipper to syndicator. He also discusses buying notes as an alternative cash flow strategy. He shares tips for developing sustainable investment strategies and pitfalls to avoid along the way.

Buying Notes

  • Buying non-performing notes can be a great strategy during a real estate market peak
  • Debt sold at fraction of value

How to Invest?

  • Joint Ventures: private money or IRA
  • Financing through local banks

Anticipating Returns

  • 12-24 months before first returns
  • Investors receive preferred returns and 5 & 10 year pro formas

Avoiding Pitfalls

  • When buying notes, due-diligence is very important
    • note documents mean a lot more than the property
    • watch for missing or incorrect information on notes

Investor Resources

  • For more info on buying notes and debt investing, check out the Cash Flow Guys podcast. They’ve got several episodes on note-buying.
  • To get in touch with Tyler or the Cash Flow Guys team, email info@cashflowguys.com or visit www.cashflowguys.com

 

Ep. 138 John McNellis: Retail and Multifamily Investors Won’t Want to Miss This Development Outlook

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Where is retail heading?

development outlookThis is a question we’ve gotten a lot lately from our listeners and investors. With the rise of online shopping through Ecommerce options like Amazon, we’ve been seeing some rapid tightening in retail development across the board. With big-box retail winding down and shopping center investments getting tight, many investors and developers are wondering what comes next.

Our guest this week is an expert on spotting development trends and cycles. John McNellis is a developer, speaker and author. Founder and President of Mcnellis Partners development firm, John has been developing a variety of real estate for over 30 years. Although retail and multifamily have been his primary asset classes, John has development experience in several asset classes.

This episode, John joins us to discuss the development outlook for retail and offers advice for investors looking to make the transition to development.

Development Outlook

  • Retail markets challenged throughout the U.S.
    • Over-building of retail
    • Influx of online shopping
  • Retail going through downsizing cycle
  • Industrial market seeing benefits from Ecommerce boom

Approaching Development

  • Residential: best to start with land and build up
  • Retail: finding a good tenant for anchor is best strategy
  • Risk-management is key to long-term success
  • Rule of thumb: look for investments that earn 2% above cap rate
  • Don’t build on spec

Transitioning to Development

  • Find an experienced partner when transitioning to large or mid-size multifamily developments
  • For first-time developers, find a broker in your area that specializes in the asset class you want to develop
  • Approach the public with a project before taking it to city officials

Investment/Development Advice

  • Development follows job growth
  • Urban Land Institute (ULI) is a great resource for developers

Resources

 

 

 

Ep. 137 Ken Rosen: These Buying Strategies Can Help You Choose the Right Investment Property

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There’s no doubt we’re seeing a tightening market. In Florida, especially in the Tampa Bay market, we’re seeing demand outpacing construction; leading to higher prices in asset classes across the board. For investors, this means choosing the right investment property for your portfolio may take a little more work. That’s not to say a great investment isn’t waiting out there for you, it may just require a little creativity.

real estate buying strategiesKen Rosen knows a thing or two about creativity. As one of the leading innovators of South Florida real estate investing, Ken was a pioneer of condo conversions, reinvigorating the area’s multifamily market. Mr. Rosen has continued to be a driving force in South Florida real estate, working with a variety of asset classes before focusing mainly on office investing.

With over 30 years of investing experience and insight and over $500 million in transactions, Ken has earned a respected reputation among investors. He remains an active investor, mentor and educator as well as a best-selling author.

This episode, Ken provides his insight into where the market is at, where it’s heading, and how the right buying strategies can help you make the right investment.

“One good real estate investment is worth a lifetime of labor”

Buying Strategies for Smart Investments

  • Properties with long-term owners of high return opportunities
    • Under-market rates
    • Room to increase rents
  • Account for inflation when writing multi-year leases
    • Office, Flex, Industrial
  • Look for “B” buildings in “A” locations

Investment Properties to Watch

  • Self-storage
  • Multifamily

Resources

Check out Ken’s best-selling book, “Investing in Income Properties: The BIG SIX Formula for Achieving Wealth in Real Estate” for even more insight into Ken’s buying strategies.

For questions or investment opportunities, call Ken directly at (305) 469-6708 or email krosen@kendar.com

 

 

 

Ep. 135 Alex Rios: These Hot Design Trends Can Increase the Value of Your Multifamily Property!

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Whether you invest in multifamily or other commercial properties, if you’re investing for cashflow, you’re going to want your property to attract tenants. The design and function of a property goes a long way in enticing potential tenants. Updating your property with latest design trends and practical features can also increase the value of your investment.

 

multifamily design trendsThis episode, we talk with Alex Rios. As President of Rios Architecture, Alex has worked on many projects in many asset classes, including office, commercial, medical and multifamily. Lately, he has been actively involved with several multifamily projects around Tampa Bay, including several McKinley developments.

Alex knows that, for cash-flowing investment properties to attract tenants, they need to feature things that people will want. If you want to increase your property value and attract desirable tenants, staying up-to-date with current design trends is important.

Here are some of the hot design trends that can increase the value of your investment property!

  • Apartment investors looking for ways to make their property stand out to tenants
  • Tight multifamily market has led investors to look at value-add opportunities

Hot Design Trends

  • ‘Sophisticated’ look
    • Invest in palette, not singular items
  • Colors catering to relaxing environments
    • Light blues
    • Light greens
    • Accent colors
  • Floor materials
    • Luxury Vinyl Tile (LVT) mimics look and quality of wood, durable
  • Amenities need to cater to what your desired tenants want
    • Urban lifestyle trends very strong market
    • Digital/online age demands accessible internet
    • Pet accommodations
    • Encourage social interaction
    • Home office flexibility
    • Accessibility and walkability are important features

Investing for the Future

  • Plan for changes with new technology
    • Electric cars
    • Automated transit
  • Manage your construction costs
    • Account for high labor demand
    • Costs for new development materials

Contact Alex

By email: alex_rios@riosarchitecture.com

Website: riosarchitecture.com

Ep. 129 Fund Your Real Estate Deal: From FNMA to Hard Money!

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fund your real estate dealFund Your Real Estate Deal

Did you know there is more than one way to fund your real estate deal? There are a lot of options available to investors, from mortgages, to bridge lending and hard money.

For our second live podcast event, we’re looking at two major avenues for real estate funding: institutional lending and hard money from private lenders. Our panel of experts answer questions from the audience and offer up tips and insight for finding and securing real estate funding.

Meet the Panel!

  • Frank Coto, III
    • Frank is the Founder and President of Lincoln Lending Group. Based in Tampa, Lincoln Lending offers flexible mortgage solutions for real estate investors and home-buyers.
  • Dan Feinman
    • Dan is a hard money lender and a real estate attorney as well as a hands-on investor, with a rental portfolio that he manages. He works with Starwood Capital Group as a capital partner. Through their partnership, he has transacted over $2.5 billion in non-performing notes and mortgages, and he is presently working with Starwood to raise a national hard money lending platform.
  • Bob Tosi
    • Bob is Vice President of EquityPro. Heading up EquityPro’s Tampa team, Bob assists in the brokerage of real estate for his clients: real estate investors.
  • Ben Yonge
    • Ben is the Founder and President of EquityPro. He heads EquityPro’s Orlando branch. He believes that the best real estate deals should benefit all parties.

Join us for our next live event Aug. 3rd!

Our next live podcast event will be focusing on commercial and residential evictions and will be hosted at our downtown Tampa office and conference space. For more information and event details, check out our Meetup page, Tampa Cashflow Meetup.

 

DIY Real Estate Marketing: The Power of Podcasting

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real estate marketing

invest florida show podcast

 

 

 

 

 

 

 

 

 

 

 

 

 

 

We started the Invest Florida Show podcast with the goal in mind to create a living archive of actionable, Florida-centric real estate investing information. Not only have we been able to realize our vision, but Invest Florida has grown to become an effective real estate marketing vehicle – not only for our own lead-generation, but for our guests’ businesses as well.

Podcasting has been growing in popularity over recent years and more and more professionals are realizing the potential of a podcast to extend their reach and network.

When Florida Realtor Magazine asked us to contribute to their cover story on the power of podcasts in building a professional brand, we were honored to take part.

Check out the article!

 

Ep. 125 Gregory Radford – 5 Tips for Earning Hassle-Free Cashflow Out of Your Single Family Rental

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single family rental investingSingle family investors know that keeping up with rental properties and tenants can be a hassle. In addition to dealing with property management, investors must also manage tenants. While a single family rental is a great way for many to earn cashflow, it can be tough to stay organized.

Our guest this week, Gregory Radford knows a thing or two about organization. A decorated military veteran, Greg became a de facto single family rental investor while still serving in the Army. After renting out his home he had purchased using his V.A. loan, he had his Eureka moment. He saw the investment potential of the V.A. loan and leveraged that into becoming a successful single family investor.

Combining the organizational skills and discipline he learned in the Army with his loquacious attitude, Greg created a strategy for earning hassle-free cashflow through single family rental investments. Starting Radford Homes with his wife, Greg is an active single family rental investor in Polk County.

V.A. Loans

  • Federal loan program for military vets to put money down on a home
  • V.A. loans can be reused as many times as the loan limit allows
    • Homes must be inhabited for 12 months
    • Loan limits vary by state/county
    • Polk County: $424k

5 Tips for Hassle-Free Cashflow

  • Niche Marketing
    • Strategic, intentional marketing
  • Custom Rental Applications
    • Send pre-scripted correspondence to potential tenants with explicit application instructions.
    • Tenants who fail to follow instructions are disregarded
  • Tenant Screening
    • Active listening
    • Asking ope-ended questions during tenant interviews
    • Find out about prior residences
    • Check social media
  • Open House for Rentals
    • Controlled open houses
    • Open houses 2x/mo. cuts down on scheduling showings and creates urgency among potential tenants
  • Cash-Free Payments
    • Requiring proof of bank account assures tenant’s financial credibility
    • All payments sent through electronic funds transfer or cashier’s check

Investor Resources

  • Gary Keller – “Hold”
    • single family rental investing
  • Gary Raulston – “Real Estate Principals: A Value Approach”
  • Bureau of Labor Statistics – monthly reports

Contact Greg

  • On social media @Radford Homes
  • By phone: (863)410-0877
  • Greg is currently looking to expand into multifamily investing in Polk County