Monthly Archives: March 2020

Ep. 199 Eric Odum: Covid-19 Impact on Commercial Real Estate Landlords and Tenants

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Covid-19 Impact on Commercial Real Estate Landlords and Tenants

With the arrival of the Covid-19 pandemic, the last several weeks have taken an unfortunate turn, and this has affected the commercial real estate world as well. For commercial landlords and investors, there are some very real issue you are facing as more and more tenants start facing financial hardships due to their businesses being closed.

As a commercial landlord, you need to be prepared to respond when tenants start coming to you with needing financial relief and/or rent reduction. There are programs that can help your tenants (we discuss a few programs on this podcast). You also need to be prepared for the possibly of tenants invoking the “Force Majeure” clause (Act of God clause). Just remember that it will benefit you in the long run if you treat your tenants as human and not just as a lease or cash flow stream.

Key Discussion Points
[00:58] Opening remarks by Eric Odum
[01:56] During this COVID-19 pandemic, landlords should treat people as human and not just as a lease or cash flow stream
[05:12] Programs and ways for tenants to get financial help if they are struggling due to the COVID-19 pandemic
[06:21] As a landlord, how do you respond when a tenant comes to you needing financial relief or rent reduction
[10:00] Be prepared for tenants to invoke the “Force Majeure” clause (Act of God clause)
[11:18] Eviction and Abandonment
[17:44] Eric’s Closing Remarks

 

About our Host

Eric-Odum_pictureEric Odum is the co-host of the Invest Florida Show podcast — actionable real estate investment talk with a focus on Florida.

 


 

Ep. 198 Christy Murdock Edgar: Getting More Leads with Content Marketing

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Getting More Leads with Content Marketing

On today’s podcast we talk with social media expert Christy Murdock Edgar about the importance of content marketing and how it can help generate more leads for your business. Social media enables people to feel like they know you before they actually make contact, and this makes connecting with you even easier. After all, people do business with people – not companies.

Christy shares some great tips and discusses the importance of a credible, good looking website as well as the benefits of having a blog, podcast, or video that you release regularly. She also shares the three (3) core content pieces you need to help drive traffic to your business.

Key Discussion Points
[08:57] About our guest: Christy Murdock Edgar
[10:31] What are the 3 core content pieces necessary to get more leads?
[12:49] How did you get started in content marketing?
[17:34] How can the average investor / developer get started & be successful with content marketing?
[22:59] How can someone determine which types of content work best for their situation? (i.e. blogs, podcast, video, etc)
[30:35] What are the top 3 things a business website should focus on?
[33:36] How much money should someone budget to build their online presence?
[40:58] What is the best way to capture leads on a business website?
[48:55] How can people contact you?
[49:24] Closing remarks by Eric and Steven

 

About Our Guest

Christy-Murdock-Edgar

Christy Murdock Edgar is a real estate agent and writer who writes for clients all over the world on all aspects of real estate, relocation, investment, and more. As a real estate agent, Christy understands what real estate participants need for their website marketing or blogging. She helps people improve the way they communicate their services to the world. 

Website:  https://www.writingrealestate.com/
Google: Christy Murdock Edgar

 

Ep. 197 Michael Mincberg: Mixed-Use Development

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Mixed-Use Development

On this week’s podcast we talk with Michael Mincberg about multifamily and mixed-use development. Michael talks us through everything from what he looks for in multifamily investments to his decision-making process for ground-up deals and the regulations and zoning issues around mixed-use.

Michael also tells the story of how how he got started in real estate. He acknowledges that while he is now at the top of his game, it took a lot of hard lessons from tough experiences to get him to where he is today. These experiences helped Michael understand the importance of forming long-term relationships over just “getting the deal.”

Key Discussion Points
[04:35] About our guest: Michael Mincberg
[05:46] How did you get started in real estate?
[10:13] Tell us about your first investment
[11:35] How did you get into multifamily projects?
[20:28] How did you get into multifamily projects?
[30:45] Where in Florida are you doing your deals right now?
[37:14] Tell us about the markets – which ones stand out and which ones make you more hesitant
[48:21] Looking back, what would you do differently?
[51:45] How can people reach you?
[53:14] Closing remarks by Eric and Steven

 

About Our Guest

michael-minceberg

Michael Mincberg is the founder of Sight Real Estate (sightrealestate.com) which is a development firm specializing in urban infill ranging from boutique historic re-purposing to institutional grade mixed-use developments. The focus is on urban development both on re-positioning, value-add assets, and on infill new construction. 

They have a unique approach to real estate investing and develop custom strategies that pair local knowledge and relationships with institutional level execution. 

website:  sightrealestate.com
email: Michael@sightrealestate.com